BLNZ

With the origin branding initiative, Taste Pure Nature, to be shifted back to the meat exporters, there are questions about whether the momentum will be sustained, or just in some markets

With the origin branding initiative, Taste Pure Nature, to be shifted back to the meat exporters, there are questions about whether the momentum will be sustained, or just in some markets

Sheep-farming retreat will continue despite excellent meat prices, with carbon farming the mega-force

Sheep-farming retreat will continue despite excellent meat prices, with carbon farming the mega-force

South Island hill and high-country sheep farms are big and profitable but have limited options

South Island hill and high-country sheep farms are big and profitable but have limited options

Intensive sheep farms have been squeezed by dairy and are now drifting to beef with wool right out of the money

Intensive sheep farms have been squeezed by dairy and are now drifting to beef with wool right out of the money

The North Island hill country is where sheep, beef, production forests and carbon farming all compete for land-use

The North Island hill country is where sheep, beef, production forests and carbon farming all compete for land-use

The sheep and beef industry is getting squeezed from all sides, yet export returns exceed $7 billion

The sheep and beef industry is getting squeezed from all sides, yet export returns exceed $7 billion